Polling News

The Expanding Middle

April 20, 2023

Conventional wisdom says that there are three major factions in the American political system: Democrats and Republicans, which combined make up the bulk of the voting public – with a smaller middle group of independents who swing between the two parties in each election cycle. A new Gallup poll challenges this idea, suggesting Americans are moving toward a more independent mindset. 

Why It Matters: As the American political landscape remains divided and polarized, voters are trending more towards political independence and away from being loyal to any particular party. The volume of Americans identifying as politically independent has increased incrementally over the last 19 years and has now hit the second highest level since 2004, when the trend was first tracked by Gallup.

 

By The Numbers:

  • As of March, 49% of Americans identify as politically independents, compared to 25% identifying as Republicans and 25% as Democrats.
  • When pressed to take a side, each party stands at 43%, leaving 14% either in the true middle or refusing to take a side. 
  • The last time the measure of political independents sat this high was in the weeks following the January 6 riots at the Capitol when it reached 50%.

 

When Gallup first asked this question in 2004, only 40% identified as independents, compared to 32% who self-identified as Republicans and 28% as Democrats. Since then, that number has risen and fallen incrementally, but never reached the 49-50 point level until 2021. Political polarization and the rise of populist politics on both sides of the aisle have certainly been drivers for the increase, but those are not the sole issues. Younger voters have been trending toward political independence and will continue increasing their share of the electorate as they age and the more partisan generations ahead of them pass.

The Bottom Line: As partisanship continues and left and right grow further apart, a larger share of the public is looking for a political home. Sensible solutions and persuasive messaging will be key to bringing these voters into the GOP in the years ahead. Finding a platform and producing solutions that appeal to the now-49% of independent voters is crucial to winning in the next election cycle with the White House and both chambers of Congress on the line. 

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